sweaty betty Nordstrom

We've arrived

We’re so excited to announce that you can now find us in 25 Nordstrom locations across the US. From Seattle to Dallas and beyond you’ll find a new curated edit of our hero pieces, yes there will be bum-sculpting leggings.

Now open in 25 Nordstrom locations across the US!

sweaty betty nordstrom

20 years of women’s activewear

Founder, Creative Director, Mum of three and always the last one on the dancefloor, Tamara Hill-Norton is on a mission to redefine the way women dress.

In 1998, it was a very bleak landscape for women’s activewear, it was all very dark and boring. When I started this business, the sports industry did not talk to women. Activewear was masculine and shapeless, and I thought it was time to create clothes that made active women feel beautiful and powerful.

sweaty betty nordstrom

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