Introducing Jess Schuring

Introducing Jess Schuring

Jess Schuring is the founder of Heartcore, the fitness studio and exercise class bringing LA style to London.

behind the scenes winter 18

Describe yourself in three words?

My friends describe me as passionate, creative & kind.

3 tips for staying balanced?

  • 1. 8 hours of sleep.
  • 2. To move every day.
  • 3. To spend time with my family and loved ones.

What inspired you to start Heartcore?

When I lived in Los Angeles, I changed careers to become a Personal Trainer. I couldn’t understand why at the gym nobody talked to each other and why the spaces looked and felt so soulless. I believed there was an opportunity, a real need to change the experience into one of empowerment and transformation. I had this vision of a home away from home where others feel welcomed and ultimately part of a like-minded community.

Have you always been active?

My elementary school was 2 miles away and I had to walk everyday come rain or shine. I guess that’s where my love for the outdoors was born.

What does a typical day look like to you?

What I love about my job is that no day is alike. Each day presents its own set of challenges, achievements, questions and actions. Nothing ever stands still and there is always something new to learn, discover and explore.

When do you feel best in yourself?

When I witness how our work touches others through meaningful, positive and transformational experiences.

What does female empowerment mean to you?

Courage. Belief. Support.

What’s been your proudest moment to date?

I’d say my move to Australia when I was 26. I left my friends and family behind and followed my dream, without any worry or fear of what may happen. It’s my proudest moment because I took myself out of my comfort zone. Taking this bold step shaped my future and everything else I did on the back of it.

Any tips for those starting out in the business world?

Be passionate. Believe in yourself. Be clear how your product or service is meeting a genuine need. And don’t be afraid to ask for help.

What’s the most challenging thing about your job?

Making sure we deliver on our promise every day.

What would you say to your younger self?

Trust the universe.

Favourite workout?

A Heartcore workout - obviously :)

Life mantra?

Be the change you wish to see in the world.

Can you tell us about one woman that’s inspired you?

My mother. Her free spirit, kindness and unconditional love had a huge impact on me growing up.

What’s your favourite Sweaty Betty product?

I absolutely love the Drishti Yoga Bra.

How do you switch off?

A magnesium bath.

Guilty pleasure?

A warm baguette with salted butter.

Green juice or cocktails?

First green juice, then cocktails.

Discover more about Jess @heartcorelife. Discover more kickass women at