Sweaty Betty blog: Cycle Show 2010
Empowering Women Through Fitness
Sweaty Betty was fortunate enough to be able to exhibit our swim, bike, and run garments during the 2010 cycle show. Situated amongst the most reputable cycle brands in the business, Sweaty Betty was able to demonstrate their authority as a strong competitor within this male dominated industry. The garments that were exhibited were functional yet beautiful at the same time. We were able to demonstrate the benefits of our garments for training for your next triathlon. Those that we spoke with at the show instantly loved the garments and wanted to find out more, they found it really refreshing to find pieces that were so beautiful!!
Community Marketing Manager
Swim, Bike, Run...
This October Sweaty Betty will be present at the cycle show, presenting its latest Tri Collection. Please join us October 8th-10th at Earls Court for more information on our latest Collections.
Book ticket at: www.cycleshow.co.uk/SWE
Ticket offer code: SWE
Ticket price: £10.50*(£15 on the door price)
E mail Subject: Cycle Show 2010- Get in for less with Sweaty Betty
WE SHARE YOUR PASSION
VISIT THE UK’S BIGGEST & BEST CYCLE SHOW!
Everyone’s going bike mad
The Cycle Show once again sets the scene for all cycling fans across the UK, with even more leading bike brands, try out tracks and opportunities to buy clothing, helmets and accessories in the Cycle Store.
Great news, Sweaty Betty will be at the Cycle Show this year and as a member of our mailing list we are able to give you a discount on your entry for any one of the following dates 8th, 9th and 10th of October 2010.
Booking online could not be easier, with the following details you will be able to purchase your ticket for just£10.50* rather than £15.00 on the door.
So if you are keen on seeing the team from Sweaty Betty, visit www.cycleshow.co.uk/SWE and quote offer codeSWE to get for your tickets for less.
The Cycle Show takes place at Earls Court 1, London and is open daily from 10am to 6pm (Sunday is 10am to 5pm).
We look forward to seeing you there. Come and see us at the Sweaty Betty stand C28.
The Sweaty Betty Team
*Discount only valid on tickets bought in advance and based upon 'on the door' ticket price of £15.00. All tickets are subject to a £1 transaction fee per booking only. The price shown here does not include the fee.
8th-10th October, Earls Court, London
Book now at www.cycleshow.co.uk/le or call 0844 848 0132
Visit the Biggest and Best Cycle Show In the UK
The Cycle Show 2010 is the place to see some of the world’s leading 2011 bike and accessory brands all under one roof. Not only can you see the latest bikes, you can try the bike of your dreams and order from the exhibitors.
The show is a great chance to meet the teams from leading bike brands, see the latest clothing & accessories or simply book a family cycling holiday.
You’ll also find experts willing to share their cycling knowledge, four test tracks to suit all ages and abilities, celebrity Q&A sessions where you can listen to and talk with some of the biggest celebrities in cycling, spectacular aerial BMX displays, purchase clothing helmets, shoes, sun glasses and cycle lighting in the Cycle store and much, much more.
Book in Advance and Save!
Buy your ticket in advance and save £3 off the ‘on the door’ price. Tickets are just £12.00 in advance and include a Free Show Guide for every visitor. Book online at www.cycleshow.co.uk/le
Mountain Bike Experience
The Triol Mountain Bike Experience gives you the unique opportunity to check out the very latest mountain bikes before they hit the shops to gain some expert riding tips and techniques.
The Track is custom built using ‘North Shore’ elements and is expertly designed to offer the best environment to test your skills.
What’s more Australia’s very own national team coach, Kurt Exenberger, will be on hand to provide specially designed coaching sessions.
Choosing the basic riding position, bunny hops and negotiating obstacles will all be covered during his sessions, which run daily at 11:00 and 13:00.
Visit www.cycleshow.co.uk/kurt to book a session.
Get ready to show off those skills on the test track after receiving his expert training and advice.
The Cycle Arena:
The cycle arena hosts a series of talks and interviews by industry experts and top stars of the cycling world from technicians, journalists and star riders. The sessions caters to all types of levels of cyclist and covers topics from suspension set-up to winning grand tour stages.
Street Course Demonstrations:
The Cycle Arena also has a spectacular BMX aerial display course and will host some of the world’s top riders.
Kinds Test Track:
This track is a fun, educational and safe way for kids 5 years and under, to try out the latest ranges of pavement bikes, with fully qualified instructors on hand to give out advice. If you are a parent this is your opportunity to get your kids inspired to become the future of cycling.
Commuter Test Track:
The Commuter Test Track is designed specifically with the commuter in mind and gives you the opportunity to try the latest commuter bikes including folding and electric bikes. If you are thinking of taking up commuting by bike to work for the first time or looking to upgrade, you can get valuable advice and get a taster of the different types of bikes available.
Secure Bike Park:
Ride to the show and use the free secure bike park. The bike park will be manned throughout the show, is totally secured, and a ticketing system used to sign your bike in and out.
New For 2010...
Cycling for Disabled People of All Ages:
This feature will open your eyes to a whole new world of cycling, one which everyone can enjoy. If you’ve thought you can’t cycle, or you have friends who are not cycling because they think they can’t, do visit this stand. There will be a range of cycles available and lots of advice on hand. There’s a handcycle competition in which you can participate, ad you can also try some of the cycles on the Commuter test track.
6-12 Year Olds Test Track:
This test track is specifically designed for kids between the age of 6-12 with go-ride sessions run by fully qualified coaches from British Cycling. Go-Ride coaching activities have been designed to introduce young people to a range of cycling disciplines, such as; BMX, Cycle Speedway, Cyclo-Cross, Mountain Biking, Road and Track Riding.
The Triathlon will be open to all visitors and will include cycling, rowing and running. This is your chance to participate and challenge your friends to a fitness test. There will be competitions taking place throughout the show and prizes for the winning male and female competitor. Please visit www.cycleshow.co.uk to book your place.read more
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