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Iconic Wimbledon Style

posted on Wednesday, 22nd June 2011 | find under 
Key looks of Wimbledon through the ages.

Favoured by the British aristocracy tennis became popular in the 1860s. Played in corsets and long skirts, there was little difference between a lady’s daywear and her activewear (we can’t imagine what that would be like!).
Like Sweaty Betty, Claire McCardell was flying the style and performance flag, but in 1960 where many refuted her view that women should look good but also be able to move!
Take the time to enjoy our fashion timeline showing key looks – from Gussy Moran wearing lace trimmed ‘panties’ and causing a frenzy, to Andre Agassi returning to Wimbledon after his stand on colour freedom for his tennis apparel, and finally to Nadal and Federer taking their rivalry from court to kit!

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