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Sweaty Betty in 2014: The year in numbers

posted on Monday, 29th December 2014 | find under 
Sweaty Betty has had a very busy 12 months, and we want to share with you just a few of those highlights. Read on to recap on the best of 2014 in numbers… 

1 appearance at London Fashion Week
The much talked-about Sweaty Betty X Richard Nicoll collection won us a place on the catwalk at the prestigious London Fashion Week, proving that fitness really is fashionable. 

2 Get Fit 4 Free campaigns 
Ballet Bootcamp was a phenomenal hit with over 380,000 people joining in on the exclusive Sweaty Betty workout. And the 30 Day Sweat Challenge saw thousands of you beat your pre-challenge benchmarks and achieve major personal goals in the process.  

6 new boutiques
Sweaty Betty has travelled up and down the UK to open six beautiful new boutiques across Leeds, Manchester, Glasgow, Windsor, Shoreditch and Tunbridge Wells. Find your nearest boutique here

2 campaign videos
The most recent collections really came to life in video, as you can see in this beautiful SS15 campaign and this edgy behind-the-scenes look at AW14

7 Guest Instructor Events 
From marathon masterclasses to an ultra-cool East London workout with SBC’s Russell Bateman to Inside Out Barre at Equinox, London’s premier workout destination, there were several opportunities to try the most exciting workouts. Stay tuned for more exclusive Sweaty Betty Guest Instructor Events in 2015 at sweatybetty.com/get-fit-4-free.  

10 workout videos 
And of course, you could join in on the fun at home too. With 10 seriously challenging new workout videos, Sweaty Betty was determined to keep you fit all through the year. 

3 Awards 
The Sweaty Betty trophy shelf is going to need reinforcement after the addition of three new accolades. With recognition for the Best Overseas UK Store Launch, Digital Excellence and Healthiest Company, Sweaty Betty emerged from 2014 as a true all-rounder. Keep up with all the latest Sweaty Betty developments here

70+ Ambassadors (UK and US)
It has been another great year working with our Ambassadors, comprising top trainers from the most respected studios, highly respected PTs and sport-specific experts from all disciplines. If you’re a fitness professional interested in becoming a Sweaty Betty Ambassador, simply enquire about opportunities in your local boutique. 

4000+ in-store classes 
Of course, more boutiques and more ambassadors means more in-store classes for you. That was certainly the case in 2014 with our 40 UK and 2 US stores putting on a total of 4,000+ classes, including yoga, Pilates, barre, HIIT, run clubs and more. Find out what’s happening at your nearest boutique to join us for unlimited complimentary classes.  
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