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Sweaty Betty in 2015: The year in numbers

posted on Tuesday, 29th December 2015 | find under Tamara
Sweaty Betty has had a very busy 12 months and here are just a few of those highlights. Read on to recap on the best of 2015 in numbers...

sweaty betty 2015 in numbers

1 designer collaboration with Richard Nicoll. After an appearance at London Fashion Week, the much talked about Sweaty Betty x Richard Nicoll collaboration launched fusing fashion and fitness. 

1 new digital flagship website, with beautiful visuals, effortless navigation and inspiring editorial.

2 Get Fit 4 Free campaigns. More than 18 countries got involved with Fly, Flex, Flow, a three-part workout that combined the best of running, conditioning and yoga principles. Then in September, celebrity trainer and fitness icon Simone de la Rue created an exclusive dance cardio workout for Sweaty Betty. 

Sweaty Betty travelled around the world in 2015 with 7 new boutiques opening across the UK and US. British shores welcomed Farnham, Sevenoaks and Marylebone, while over the Atlantic… Short Hills in New Jersey, Flatiron and 59th Street in New York and Abbot Kinney in LA all opened their doors. 

The most hard-working piece in your workout wardrobe - Sweaty Betty’s supportive range of yoga and run bras were a hit this year with 11 bras selling every hour

From hero products, to healthy recipes and cardio workouts from health-conscious LA, Sweaty Betty kept you inspired and motivated with a record 44 videos uploaded to You Tube. Get inspired here. 

60 Sunday Times readers came for a live #SBFlyFlexFlow workout with a very special view, 72 floors high at The Shard. 

It has been another great year working with our 80 + ambassadors, comprised of top trainers and highly-respected PT’s. If you’re a fitness professional interested in becoming a Sweaty Betty ambassador, simply enquire in your local boutique.  

300 outdoor yoga class attendees at Sweaty Betty’s Zen Den, the go-to chill out space of choice at Wilderness Festival 2015. The daily yoga classes attracted 300+ people to practice in unison and start the day in style.   

Ever wondered what the secret is to Get Fit 4 Free trainer Simone de La Rue’s washboard abs? The perfect plank. During this year’s in-store classes you rocked up a total of 578 minutes of planking! - ouch.  

5437 miles from London to Los Angeles. Sweaty Betty’s first ever store opened in 1998 in Notting Hill and 5,437 miles away you’ll find the recently opened Abbot Kinney, California. 

10,000 bum-sculpting heroes. The first time you slip into a pair of Zero Gravity leggings is a moment you’ll never forget and it seems like 10,000+ of you agreed. 

19,000 #GetYourOmBack hashtags. This year Sweaty Betty teamed up with four Instagram yogis to showcase a daily yoga pose. With 19,000 of you worldwide using the hashtag during the campaign, July was the month for finding your om. 

New boutiques and ambassadors mean more free classes, with 43,000 in-store class attendees trying out yoga, barre, bootcamp, run clubs. For more information on in-store classes find out what’s happening at your nearest boutique.
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