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SB x Pinnacle: The exclusive collaboration

posted on Monday, 21st August 2017 | find under Tamara, Fashion , Fitness
To celebrate the London Edit we've teamed up with Pinnacle to create an exclusive bike. A collaboration between our in-house designers and Pinnacle bike design team, there are only 100 available to buy. We caught up with our Founder and Creative Director Tamara to find out more. 

sb x pinnacleModel Chiharu with the exclusive SB x Pinnacle Bike in the Tsubaki Cape

How did the collaboration come about?

We are a British brand and as all of Pinnacle's designers are British, we couldn't resist such an exciting opportunity to collaborate with a home-grown company on our first bike. Our shared goal was to create a bike which was the perfect fusion of urban cool and performance. In the words of my team: 'why can't your bike look as good as your leggings?'

Why a bike?

I cycle to work daily, so we wanted to create the ultimate bike that combined fashion with function. Our new London Edit collection was inspired by Scandi commuters in Copenhagen, so we drew upon this to reinvent the classic city bike in a fashion palette.

Tell us more about the bike itself?

We were really lucky that Pinnacle were keen to build a bike from the ground up. As I commute by bike, we considered British roads, the unpredictable weather and fellow cyclists, to ensure the finished product would really perform. Throughout the whole process, we consulted Pinnacle designers to ensure the best spec on the bike for performance, and then added our own touches.

What are the Sweaty Betty touches?

When the design team and I were in Copenhagen last spring, the spring blossoms inspired the palette of our London Edit collection. We took this beautiful pink shade and added our signature fluoro pops, plus a white leather seat to create a really cool bike. 

Is the bike technical?

Yes! Like our clothing, we were determined this bike would be as technical as it is beautiful. The result is a bike with a clean aesthetic which can be used for your commute or longer weekend rides. 

What are the exact features?

The bike has a number of features including Shimano Alfine 8-speed hub gearing, Shimano disc brakes, 650B x 42C Panaracer tyres, internal cable routing and a durable aluminium frame. Essentially, it's fast, agile and comfortable for an easy commute.

Finally, where will you be riding it?

I cycle along the Thames from Acton to Fulham three days a week, so look out for the pink bike and Sweaty Betty waterproofs!

Shop the exclusive SB x Pinnacle Womens Hybrid Bike here. Remember there are only 100 available so act fast for a piece of fashion history. 
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