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Annoucing the winner of the SS14 Blogger Preview Competition

posted on Tuesday, 17th December 2013 | find under 
Offering bloggers the exclusive chance to see our new SS14 collection ahead of its January launch date, the Sweaty Betty blogger preview evening took place after the close of our SS14 press day on Wednesday 20th November at Kingly Court in London. We were joined by 23 of the UK's most elite fitness bloggers, who were set the challenge of styling the coolest outfit from the new collection. With each one hoping our Founder and Creative Director Tamara would select them as the winner, they kept their eyes on the prize - £250 worth of Sweaty Betty gift vouchers.

Even in the midst of our press day location, surrounded by people, props, mannequins and rail upon rail of the new SS14 collection, the bloggers were stripping off to get snapped in their chosen outfit.

After looking carefully through the entries, Tamara selected Fitness on Toast blogger, Faya Nilsson as the winner. Congratulations to Faya - we hope you enjoy working out in your new SB fitness wear.

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